MotivAI excels at answering questions that aim to understand the present landscape of consumer perceptions or industry trends. For instance:

• "What does a functional beverage mean to a consumer?"
• "What are the consumer's needs when it comes to healthy skin?"
• “What are the biggest barriers when it comes to the adoption of plant protein?”

These queries are designed to tap into the platform's ability to analyze language structures and decode themes shaping a particular topic.